Once product market fit is achieved and traction is reached, then the next step in Customer Development is Company Building, which means that the goal
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Steve Blank explains that getting publicity or press too soon can skew your thinking regarding your product. He advises that feedback from real
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Taking an idea from The Toyota Production System, Steve Blank explains the principle of Genchi Genbutsu (go and see) as it applies to product
Lean Startup Customer Development Process
In this video, Steve Blank explains the Customer Development Process and how, when appropriately used with Product Development, reduces product,
Lean Startup Customer and Market Risks
Products often don't fail because of technology. Products and Organizations fail because of failure to find a market for their product. Put another
Visual Management, Color Psychology, and Decision Making
There's a lot of research into what factors affect our decision making. Most of the research is in the social sciences, such as sociology and
Lean Startup Customer Development Approach
Steve Blank, author of The Four Steps to the Epiphany, explains the state of product development and how it needs to be augmented with Customer
Lean for Service Operations: Improving Healthcare
Lean Thinking or, more specific, Lean Consumption or Lean for Service Operations can have a positive impact on Healthcare. Here are a few items from
Gemba Kaizen Leadership: They Must Increase, I Must Decrease
Gemba Kaizen Leadership is about helping others grow. The true spirit of Kaizen isn't just about improving the organization, but it is also in